Spark
Spark · Format 03

On the Radar

Companies with a well built business model, taken apart box by box.

Latest issue
Nº 01 · finmid · Berlin

They lend to restaurants under someone else's name

The Berlin firm that lends inside Wolt, Glovo and Bolt without showing its own name.

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REVENUEPRODUCTDISTRIBUTIONPEOPLETECHNOLOGY
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About this format

How to read an issue

Every issue rebuilds one company on a nine box canvas.

You guess, pull the keystone and pick the weak spot.

Every figure points to a source.

  1. 1 / 6

    Guess

    You go first: where does this company make its money?

  2. 2 / 6

    How it works

    You follow one deal step by step: who sends money, data and offers to whom.

  3. 3 / 6

    Canvas

    Nine boxes fill as you read. Dark boxes are where the company is strongest.

  4. 4 / 6

    Keystone

    The moves are stacked like bricks. Pull one and see which boxes of the model fall empty.

  5. 5 / 6

    Weak spot

    You pick one of three fragile points. Then we ask our questions.

  6. 6 / 6

    Radar

    At the end five signals draw the company’s shape. No two shapes are the same.

Five signals
  • Revenue

    Where the money comes from and how solid it is.

  • Product

    How clear the promise to the customer is.

  • Distribution

    How customers are reached and kept.

  • People

    The team, the licence and the scarce resources they hold.

  • Technology

    The infrastructure and the partners they build it with.

Next step

Which box is dark in your model?

Let’s fill in the canvas together and find the strong box and the missing one.